Azad Agro Enterprises, the promoting force behind Beej, brings over 20 years of experience in the Indian spice industry. Founded by Dr. Dinesh Malik, a visionary committed to sustainable agriculture and farmer-first values, Azad Agro started in 2010 in the fertile heartland of Arandkhera near Kota, Rajasthan. Today, it stands as a trusted name in B2B seed spice production and processing, serving clients across India and globally. What sets Azad Agro apart is its direct sourcing model—working closely with farmers, promoting Good Agricultural Practices (GAP), IPM (Integrated Pest Management), and ensuring full traceability from soil to shelf. From whole spices to blended solutions, Azad Agro caters to food processors, exporters, retailers, and institutional clients. Its robust quality infrastructure, traceable procurement system, and export-grade certifications make it a pillar of trust in the spice value chain. As Beej’s founding partner, Azad Agro brings not just products—but a legacy of purity, precision, and purpose, empowering farmers and delivering the authentic flavour of India to every table